brand protection

Brand Protection

ISO 27001: 2013 certified, the Brand Protection service verifies that the trademarks owned by Poste Italiane are not fraudulently used on Social Networks and App Market.

A Brand Protection service is a highly specialized and essential service for a company like Poste Italiane because controlling the use of its brand means ensuring that this is always legitimate, thus increasing customer trust and loyalty.

Our analysts and computer security experts:
- Alert the social platform on which the identified case occurred, in order to promptly remove malicious users or fake information.
- They prepare periodic reports for Poste Italiane and the companies of the Group, to guarantee the constant awareness of the company on the use of social networks.
- They support legal action, given that their perimeter of competence also deals with crimes related to copyright and intellectual property.